The Double Edged Sword of Marketing
While building a business, most of us want to show that we are professional. Running a business online, there’s a part of us that wants to show how great we are. Some people might pay a web designer to make their site look aesthetically appealing.
So we add nice [...]

Postcards can be the most inexpensive way to market your business.
I started postcard marketing a few years back. Before that, I was using sales letters to market my business.
So why use postcards?

Mailing postcards costs less than letters (24 cents vs. 39 cents)
Your sales message can be easily read (without opening an envelope)
Postcards take less [...]